Final Product




Evaluation

My media product uses develops and challenge the forms and conventions of real media products to some extent. I did this by concentrating on the detail of other indie/rock music magazines such as NME and Kerrang and incorporating some of there ideas into my product.
I challenged the forms and conventions by representing the youth culture in positive and inspirational method; this is shown in the double page interview exploring a 17 year old ambitions and talent. Although I also used unconventional methods such using black and red as a theme colour, slogans and contents being located at the left-hand side of the page.
I used these methods to present the genre of the magazine to attract my target audience because if I challenged the forms and conventions to a large extent it would loose the objective of the product.

My product varies in representing a wider range of social groups rather than focusing on one genre of music. I purposely chose indie/rock as it contrasts from mellow indie style music to alternative and rock music. I didn’t want to attract an individual social group whom would only be interested in one style of music because in a marketing business this would restrict the target audience.
The social group is shown through the colours and editing through out the product which would meet there expectations of a music magazine.

There’s a wide range of stores which would distribute my media product such as supermarkets, record stores and newsagents. For example in a record store a customer could be purchasing a different media product and will then notice my product in the same section which would catch there attention.Supermarkets would distribute my product as they aim to please all costumers with there items, my media product would achieve this in an entertainment section.

When producing my media product my first aim was to indentify the target audience, as the genre of my product was indie/rock music. I then estimated the audience to be from 13 to early 20 year olds as shown in a questionnaire I carried out, the majority of the audience which purchased music magazine ranged from teenagers to early adulthood.
As I was carrying out my media product I also took into account making it attractive to both male and females by using bold colours such as red and black as well as incorporating minimal amount of both male and female images. The bands advertised in my product were also nominated by both males and females to feature in my product which shows that although the majority where male they are enjoyed by both sexes.

I addressed my audience my by blogging my work on BlogSpot, this allowed the public to access my progression and also leave comments if they wished to.
My aim in attracting my audience was to create a product in which would provide a wide range of people a place in which they can discover or evoke music.
I also questioned audiences within my target audience such as Dale Stewart commented that the colour scheme works well throughout the magazine. There was a debate with the image which could be used for the front cover; the majority of the audience chose the current image because the colours blended well with the rest of the magazine and the camera shot of him playing represented a music magazine.
In the contents page Ervina Demaj complimented the location and illustrations of the contents on the left-hand side of the page.
Joe Taphouse along with Sam Watson also liked the edited image of Jack Shepherd on the right-hand side of the page which also contrasted with the other colours in the page. Some audiences also found the article intriguing although they knew Jack the story he decided to tell caught there attention.

I have gained a lot of knowledge about technologies such as Adobe Photoshop which I used for my product. At the beginning of the course was inexperienced with using Photoshop, I had only the basic knowledge of how to paste and move images to the correct places.
For example in my preliminary task in which I had to create a school newsletter, as I hadn’t used Photoshop I decided to go for simplistic approach. The images used were not edited to create a more unique cover; the colours used were based on the school (black and red) although they would’ve looked better if it was integrated through the images or constructed to make it more eye catching.
Although the images which I collected represented the sixth form in a positive and sophisticated way because I experimented with using different angles. I carried this through to my final product which I used through out the magazine.
The easiest part of constructing a newsletter was collecting the images, although the difficult element was remembering the different stages which had to be taken before getting the image in Photoshop and moving the image.

Overall I learnt that technologies are a very important aspect in constructing any media product and as they develop through time an example of the evolution is Apple which distributes different products such as the I-pod and I-touch phone in which the music can only be obtained through I-tunes.

In progression from my preliminary task I believe that I have advanced gradually as shown in first two attempts of constructing a magazine to my final product.
Through this I learnt that the main aspects that I had to keep in mind was how the images, colours and editing represented my audience and genre. I also kept in mind the audiences expectations.
I decided to record the stages of my first attempt of a music magazine to compare and contrast the development to my final product.
The Prospect news looks more sophistacated and organised compared to the first draft of my Delirium magazine.
The images used in the magazine work well although it lacks editing and organisation the use of different fonts works well.






Focus Group



This magazine was critised for the common use of a large picture and having clattered writing surrounding the images.
Although the use of colours are eye catching and achieve its aim of getting the audiences attention, they ar also used through out the magazine which shows the consistency.

The majority of the audience who assessed this magazine usually purchase it which i found interesting there was a more positive reception to it.








Good colour cordination, the colours compliment her skin colour.
The image attracks a more male audience which could be a limitation as the magazine is meant to aim to all genders.

'Beyonce strpis down' this shows a more sexual approach which other magazines didn't. This is also shown through the picture being wet with a see-through top.

This magazine limits the target audience and this has helped me to keep in mind of how to interpret images with the angles and costumes.








This magazine has good use of colours although the way in which the images are placed make it seem clattered and un thought of.
Although the main image is clear, the smaller images distract the audience. However this can make the audiences eye dance around the front cover which is important in attracting the audience and sustaining there interest.

Casting and Equipment

Jack Shepherd, I chose this artist because of his authentic and spontaneous playing which intrigued me to discover where he’s hobby could take him.
Jack has been playing for roughly 5 years and Newton Faulkner being his inspiration creates indie/rock genre songs. Only playing to his friends, girlfriend and a few school events slowly but surely his fans are growing by publishing his videos on YouTube.
Jack’s genre was mainly why I wanted him to feature in my magazine as it’s based on indie/rock music and its aim being to give unsigned acts attention from the right people.

Equipment list

For my production of the magazine I will be using the following equipment;
· A camera –to carry out all photography which will be used as backgrounds for my magazine.
· Adobe Photoshop – this is where ill be organising a montage of pictures to make my magazine.

Location report





For the location for my magazine images i consiederd the outside sapce and also graffiti.
The graffit represents the rebellion and youth which is my target audience. This would be affective because for the teenagers and early 20s consumers, they would appreciate the artistic images.

While taking the imgaes for my magazine i also experimented by taking pictures with and without someone in the shot and considered how it would look with the artist in the image.

Music Magazine Deconstruction

NME ‘First for Music News’ is a popular magazine which appeals to the Indie/Rock audience of seemingly teenage or early adult target.
One aspect of the magazine that I noticed was the way in which the colour is consistent throughout the magazine with the exception of important information which is limited in colour range to tie in with the rest of the pages.
The attraction to this magazine seems to be covered from top to bottom from features such as; the free posters of Kaya Scodelario (Skins) and bands such as Klaxons, MGMT and Muse.
‘Kings of Leon Vs Mark Ronson’ and ‘The 20 people you need to follow on Twitter’
These are attention grabbing techniques such as placing them near the magazine name because its make the publics’ eyes travel around the page.
Although the magazine seems to be reaching for a younger audience for example the poster of Kaya Scodelario (Skins) they sustain a mutual age range by including articles such as ‘AT home with U2’ which would appeal to a broader age range because it’s a older band.

‘594 Gigs Listed’ As magazines are always in contest to each other supplying more information is a key point in sustaining and attracting more customers.
The layout of the magazine is replicated into each magazine the difference being the articles, interviews, freebies and the extra information always given at the bottom of the page.

The contents page first appearance seems organised in its layout as it indicates the differences by colour and positioning for example the band index is located at the left side of the page.
The use of subheadings helps to organise the different sections of the magazine which makes it easier for the reader to find what they’re looking for.

At the middle of the page shows an article which seems to be second to the front page article. The image seems to be a representation of the style of the magazine such as the glasses and the leather jacket. This indicates that it appeals to a hip and laid back type consumer.
Located at the bottom of the page is an advertisement of getting more for less money by subscribing to the NME magazines and details. This is affective as at such times with the economy it’s ideal to pay for less for our entertainment.

The colour scheme used in this page is minimal in keeping with the consistency of the magazine. The use of red and yellow compliment each other which grab the viewer’s attention as it’s not overly used on the page.

The layout of this article seems basic by having an image on one side and the article at the other although it is affective as the image is large and could be used as a poster.
This article is about how Gerard Way is making a new direction from his career into comic and follows the development of how his comic is being adapted into a film. It also mentions the inspiration of how Gerard began his ideas for a comic and his history behind his talent.
The images with captions catch the viewer’s eye as they stand out between the black and white writing.
As the article continues into the next page the colour scheme is kept the same such as using the red and yellow from the front page which is effective because it ties the pages together.